Use of two or more brands in relation to a common offer. Typically, but not always, the brands are given equal emphasis.
A marketing effort or partnership between companies where multiple brands are used to promote each other.
You may have noticed the small window that first came up when launching the conference room client. This window is called a splash page. This same window is where you enter your screen name, or alias, or login name or user name and password. This window can be branded to appear like your own company. Additionally in the actual conference client in the upper right hand corner is a logo. This logo can also be changed to be your own.
A joint marketing effort by two or more brands. LinkShare merchants view partnering with affiliates as a co-branding effort, which is why many merchants carefully screen all prospects before accepting them into their programs.
Where affiliates are able to include their own logo on the merchant's site or in a free promotional product provided by the merchant.
The practice of using the established brand names of two different companies on the same product.
The combination of multiple complementary brands within one facility. The core premise of co-branding is that this combination will enhance revenues for both partners and will reduce development costs.
This is a system that provides your website's content with the look of your partner's website creating a seamless transition for the visitor.
The use of two or more brand names in support of a new product, service or venture.
Co-branding on the Web often means two Web sites or Web site sections or features displaying their logos (and thus their brands) together so that the viewer considers the site or feature to be a joint enterprise.
a form of partnership or arrangement wherein the affiliate is able to include their own logo or colors in a merchant's site.
The pairing of two manufactureâ€(tm)s brand names on a single product or service.
When affiliates can include their own logo on the pages to which they send visitors through affiliate links.
Situation where affiliates are able to include their own logo and branding on the pages to which they send the visitors through affiliate links.
Special arrangement where affiliates include their own names, logos or other identifying information on the merchant pages they redirect their visitors to.
Sharing one vehicle among two or more brands. The freeware version of GGG can be co-branded by a buyer, to include his brand, logo or promotional text in the generated gateway pages.
Where two companies identify a partnership between them through one company displaying their logos, color schemes, etc, on another companies application.
When two companies or divisions put their logos on one product. This occurs frequently on the Web when one site licenses part of another and incorporates it in a special area.
An arrangement between two or more companies where they agree to jointly display content and perform joint-promotion using brand logos or a Banner advert . The aim is that the brands are strengthened if they are seen as complementary. This is a reciprocal arrangement which can occur without payment.
Where affiliates are able include their own logo and/or colors on the merchant's site.
Co-branding occurs when an affiliate places their own logo on the pages to which they send their visitors through affiliate links.
Going to market with multiple brands tied to a product or service.
A Web page, or pages where both the merchant and affiliate site's have their logos and/or other branding materials together.
The use of two or more different brand names on a single product, such as wireless phones bearing the name and logo of both the manufacturer and wireless carrier.
An arrangement by which two brands form a partnership to benefit from the power of two.
Co-branding is marketing term used when a single product or service carries more than one brand name. The object for this is to combine the strength of two brands, in order to increase the premium consumers are willing to pay, make the product or service more resistant to copying by private label manufacturers, or to combine the different perceived properties associated with these brands with a single product.
