DNA sequence which is involved in the initiation of transcription ond therefore influences the intensity of expression of the gene product. The promotor usually lies in the front of the DNA sequence transcribed into a gene product.

A site on DNA to which RNA polymerase will bind and initiate transcription.

A particular nucleotide sequence in the DNA of a gene that promotes the initiation of transcription by allowing the enzyme RNA polymerase to bind to the DNA.

Developer

Promoter.