A system for translating consumer requirements into appropriate company requirements at each stage from research and product development to engineering and manufacturing to marketing/sales and distribution. Makes use of the voice of the customer throughout the process.
A structured method in which customer requirements are translated into appropriate technical requirements for each stage of product development and production. The QFD process is often referred to as listening to the voice of the customer.
A visual decision-making procedure for multi-skilled project teams which develops a common understanding of the voice of the customer and a consensus on the final engineering specifications of the product that has the commitment of the entire team. QFD integrates the perspectives of team members from different disciplines, ensures that their efforts are focused on resolving key trade-offs in a consistent manner against measurable performance targets for the product, and deploys these decisions through successive levels of detail. The use of QFD eliminates expensive backflows and rework as projects near launch.
aka QFD - Involves developing a matrix that includes customer preferences and product attributes. A qfd matrix allows a firm to quantitatively analyze the relationship between customer needs and design attributes.
An overall methodology that begins in the design process and attempts to map the customer-defined expectation and definition of quality into the processes and parameters that will fulfill them. It integrates customer interview and market research techniques with internal cross-functional evaluations of the requirements.
A methodology in which a cross-functional team reaches consensus about final product specifications, in accord with the wishes of the customer.
A structured method for translating user requirements into detailed design specifications using a continual stream of "what-how"matrices. QFD links the needs of the customer (end user) with design, development, engineering, manufacturing, and service functions. It helps organizations seek out both spoken and unspoken needs, translate these into actions and designs, and focus various business functions toward achieving this common goal.
A Japanese method for system atically translating true customer needs into product/service technical requirements for design, development, implementation, and delivery of a product. [D04311] 25
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Using a cross-functional team to reach consensus that final engineering specification of a product are in accord with the voice of the customer.
A process that interprets and allows understanding of customer needs and expectations and product or service features and functions. Translated as 'The voice of the customer'
A customer-focused approach to quality improvement in which customer needs (desired product or service characteristics) are analyzed at the design stage and translated into specific product- and process-design requirements for the supplier organization. Targeted customer needs may include product features, cost, durability, and other product characteristics.
A technique used to translate customer requirements into appropriate goals for each stage of product or service development and output. The two approaches to quality function deployment are known as the House of Quality and the Matrix of Matrices.
Quality Function Deployment (QFD) is a systematic process for motivating a business to focus on its customers. Cross-functional teams to identify and resolve issues involved in providing products, processes, services and strategies, which will more than satisfy their customers, use it. A prerequisite to QFD is Market Research. This is the process of understanding what the customer wants, how important these benefits are, and how well different providers of products that address these benefits are perceived to perform. This is a prerequisite to QFD because it is impossible to consistently provide products, which will attract customers unless you have a very good understanding of what they want.
A structured method employing matrix analysis for linking what the market requires to how it will be accomplished in the development effort. This method is most valuable during the stage of development when a multifunctional team agrees on how customer needs relate to product specifications and features which deliver those. By explicitly linking these aspects of product design, QFD limits the chance of omitting important design characteristics or interactions across design characteristics. QFD is also an important mechanism in promoting multifunctional teamwork.
A methodology designed to ensure that all the major requirements of the customer are identified and subsequently met or exceeded through the resulting product design process and the design and operation of the supporting production management system. QFD can be viewed as a set of communication and translation tools. QFD tries to eliminate the gap between what the customer wants in a new product and what the product is capable of delivering. QFD often leads to a clear identification of the major requirements of the customers. These expectations are referred to as the voice of the customer (VOC). See: house of quality.
A planning tool to implement customer quality requirements into products. The “House of Quality” is the basic systematic scheme for this tool. The following twelve steps are addressed: -Determination and evaluation of customer requirements -Assessment of competing products from customer's point of view -Comment on evaluation results -Definition of design requirements -Definition of targets for design requirements -Evaluation of co relation between design- and customer requirements -Assessment of the relevance of design requirements -Definition of optimised design requirements -Determination of interdependence between design attributes -Assessment of competing products from technical point of view - -Establish degree of severity for proposed realisation -Additional comments
Quality function deployment or "QFD" is a flexible and comprehensive decision making technique used in product or service development, brand marketing, and product management. QFD can strongly help an organization focus on the critical characteristics of a new or existing product or service from the separate viewpoints of the customer market segments, company, or technology-development needs. The results of the technique yield transparent and visible graphs and matrices that can be reused for future product/service developments.
