Definitions for "Schwag"
Keywords:  stuff, hey, shox, scwag, wombats
(noun) Promotional material given (i.e. "free") to professional racers, i.e. umbrella with Shimano logos, tea towel with WOMBATS on it,national team uniform. Usually incredibly ugly (if it is already in your possession) but highly desirable if seen on another rider.
n. free stuff. "Hey, I got a bunch of sweet schwag at the Pedal Queens meeting.
free stuff. "Hey, they're handing out scwag over at the Rock Shox booth."