Profile of the most desired or most likely customers for a specific product or service. Defined by demographic and lifestyle characteristics including brand or media consumption, purchase behavior etc.
The identification of a desired audience for a promotional or mailing activity.
Target Audience is a group of people that is expected to be interested in the knowledge arising from the project.(DE:Zielgruppe, FR:Audience utile)
The consumer group most likely to buy a specific product and identified by region, age, demographics, or economic status. The target audience might be as wide as "adults aged 35-54," or as narrow as "female high school prom-goers in Wabash, Indiana." Effective ads are created and placed in media with the target audience clearly in mind.
The primary visitors that your Web site addresses. It is important to know who your primary visitor are, so that you build a Web site to meet their needs. See more about this is the Target Audience section of this guide.
the group to which the game has been designed to appeal.
The type of people aimed at by a broadcaster, publisher, or advertiser. E.g. an ad for retirement villages might have a target audience of people aged 65 and over who live in their own homes.
the intended audience for an ad, usually defined in terms of specific demographics (age, sex, income, etc.) product purchase behavior, product usage or media usage.
A specified audience or demographic group for which an advertising message is designed.
a group of consumers for whom the media work is constructed and intended
a group of people that is expected to buy a particular product or service
an identifiable group of people that could benefit from purchasing your product, visiting your site, and/or responding to some other call to action
a specific group of customers that has a distinct need or desire for a product or service
the specific class or group of individuals for whom a course of instruction is planned and designed.
audience to whom the advertising is directed
Strictly speaking, the end users of interpretation services, although it is also commonly used to refer to the end users of translation services, or target readership. Knowing the target audience and how it uses language is a crucial and essential component of the interpretation process.
The specific group that the advertiser is attempting to reach and influence.
An audience defined demographically that advertising is directed towards.
That portion of the total audience defined to be the most likely purchasers of a given product or service.
The intended audience of a program or spot.
Specific group of people whom a book, series or genre targets. Book marketing tends to be concentrated on the target audience.
The group of people that an interpreter addresses. Used mostly in connection with simultaneous interpreting. Sometimes used (incorrectly) in the sense of target readership
The intended viewers. Successful videos should define and address this audience.
The group(s) that a game was created to appeal to in particular.
Content can be displayed to only regional audiences if the information is geographically specific. If it is, then you can select one or more regions from the options
a particular group for whom a product or service has been designed; often used in the media industries to describe the group of listeners or viewers
Selected group of people who share similar needs or demographic characteristics, such as income, age, sex, occupation, or education and best represent the most likely potential recipients of an organization's message.
specific groups of people that media producers or advertisers want to reach
Is the term usually used to describe groups in the community selected as being the most appropriate (eg; primary purchasers, users or influencers) for a particular advertising campaign or schedule. The target audience may be defined in demographic or psychographic terms, or a combination of both.
A consumer group selected to be reached by an advertiser.
Groups of people who are considered a marketing strategy's main objective. For instance, toys are marketed toward the Target Audience of children within certain age ranges. Target Audiences can be comprised of one or combinations of different groups. A few examples of Target Audiences are: Gender-Based Groups Age Groups Ethnic Groups Religious Groups Political Groups
the set of users that a system is intended for. Constraining the target audience can be useful to simplify the design problem, but obviously limits sales of an application. Typical parameters of the target audience include: industry, computer experience, income, nationality, disability, and age.
The group of consumers the brand wishes to influence or the consumers who already use brands within the considered set.
Consumer profiles are created to validate target audiences and segmentations. Audience identification provides direction for development of message, on- and off-line channel integration, and increases efficiency and effectiveness.
The group a specific advertisement intends to reach.
that portion of a market identified to receive messages in the form of advertising or promotion
The individuals or groups who will be affected or who a company wishes to affect by its communications.
Individuals, groups, or organizations that will be the focus or beneficiary of the products or services of your project
A specific audience or demographic group to which a marketing message is sent
Profile of the most desired prospects for a product of service listed by characteristics such as demography, lifestyle, brand or media consumption, purchase behavior, etc.
An identified group of readers who would most likely be interested in a book's particular subject matter.
A desired group of prospective consumers who are most likely to consider the purchase of a particular product or service. Target audiences are often defined by specific demographic characteristics such as product consumption, purchase behavior, age, gender or many different social classifications.
A target audience is the primary group of people that something, usually an advertising campaign, is aimed at appealing to. A target audience can be people of a certain age group, gender, marital status, etc. (ex: teenagers, females, single people, etc.) A certain combination, like men from twenty to thirty is often a target audience.