Single advertisement or advertising campaign aimed at arousing interest and curiosity.
Promotional piece designed to build interest in an event.
In direct mail, the brief bit of copy on the outer envelope. It has just one important job: To get the recipient to open the envelope. If the teaser fails, everything else is moot.
A line printed on the outer envelopes to entice people to open the mailpack
a promotional ad or mailer designed to arouse interest and curiosity in anticipation of additional information that will follow.
A promotion designed to pique interest in an upcoming offer.
someone given to teasing (as by mocking or stirring curiosity)
an advertisement that offers something free in order to arouse customers' interest
a recruiting tool, a short bit of prose designed to pique the curiosity of potential players and give them an inkling of what the game is about and what you might be like as a GM
An intriguing (and sometimes provocative) question or statement designed to catch reader attention and "pull" them into the copy. Envelope messages are a common use of the teaser.
A message, or part of a message, designed to arouse curiosity and interest, but without revealing too much detail in itself. You can use appropriate teaser copy in the subject line to encourage prospects or customers to read the email.
A phrase, or an image, or a phrase and an image, on a carrier envelope that arouses curiosity and motivates the recipient to open the envelope. Also called an envelope teaser.
Copy printed on the outside of a direct mail envelope to encourage the recipient to open, read and act on the piece. Contributed by: MarcommWise Staff
Advertisements preceding a major campaign which do not state the full commercial message but are intended to build interest in a product/service prior to its launch.
Information on the outer envelope designed to entice the customer into opening the envelope to find out more about the offer.
a promotion that is intended to arouse interest in the main campaign which follows.
An advertisement or promotion planned to excite curiosity about a later advertisement or promotion.
The copy that's printed on the outside of a direct mail envelope in hopes of getting you to rip it open, salivating with the desire to spend your hard-earned cash on magazine subscriptions and Hummels. "You may have won a million dollars!" is a fine example.
1. An advertisement or promotion planned to excite curiosity about an upcoming advertisement or promotion. 2. In direct mail itâ€(tm)s a headline on the envelope to entice the reader to open and feel inspired to respond.