term developed by late author George Orwell who predicted that future governments and their agencies will adopt names and titles that imply purposes/policies that are, in practice, quite the opposite of that which is implied by the name. Example: The War Department is now euphemistically referred to as the Department of Defense.

The condensation of language described by George Orwell in 1984. This incarnation of the concept isn't quite as sinister... we hope.

deliberately ambiguous and contradictiory language use to mislead and manipulate the public; "the welfare state brought its own newspeak"

language that distorts, confuses, or hides reality