It was a part of ICANN's highly publicized announcement, in late 2000, of a phased release of seven new generic top-level domains (gTLDs). The event was billed as the first addition of major gTLDs to the Internet since the DNS was developed in the 1980s. The seven new gTLDs, selected from over 180 proposals, were meant in part to take the pressure off the overcrowded .com domain.