Any single user who has accessed a Website, from the viewpoint of the site's statistics log. This is in contrast to a "hit." A unique user may, and usually does, generate more than one hit for a Website.

One click, per program, per visitor, per day.

a first time website visitor and even though he comes back six or eight times, he is still unique due to his address

a fresh visit to the website - including all pages that they click on

an actual person visiting the site and is only counted once within a session (usually one day)

an actual person visiting your web site

an individual who visits a site within a specific time period

a person (usually defined by user-agent and IP) who has come to your Web site within a pre-defined period of time

a real person who clicks on your website

a single, distinct person, visiting the site one or more times

a visitor that returns within the same day or month and is only counted once

a visitor that visits your web site for the first time during a particular time period

a visitor to a site for the first time

A real visitor to a website. Web servers record the IP addresses of each visitor, and this is used to determine the number of actual people who have visited a website. For example, if someone visits 10 pages within a website, the server will count only one unique visitor but 10 page views. See also hit and page view.

A visitor is counted as "unique" the first time they visit a site during a period being reviewed and reported on.

An individual visitor to a web site.

When a user visits a website, his/her IP address is logged so if he/she returns later on that day, the visit won't be counted as a unique visit but as a page impression.

The unique IP address that describes the identity of the visitor.

A visitor to a web site. Web servers record the IP addresses of each visitor, and this is used to determine the number of real people who have visited a web site in a given time period.

A count of a unique IP address, domain name or cookie, which are like online fingerprints, and are counted only once no matter how many times, within a given timeframe, the user visits the site. Different from hits or page views.

A useful statistic provided by most web server log analysis programs based on a visitor's IP address. That visitor may view a dozen pages requiring 200 hits but, using the IP address, we know it was a single person.

A single user that has not visited your website before, based on hostname or numerical IP address

Refers to a statistically indentifiable individual or unit who visits a site. It is important in determining how many unique parties are viewing a site. A site may have five hits but all by the same party. It may have five hits and four by one party and one by another and so on. It is one measurement of breadth of usage.

A visitor to a web site that has not been to that site before.

Refers to a single computer viewing a particular website on a single day.

A visitor is technically defined as a unique computer's browser viewing your site. Unique visitors are tracked over long periods of time, and tracked by an aggregate of the following unique variables: IP address (reverse DNS lookup), User Agent, Cookie and/or Registration ID. Each visitor is a unique person, counted once.

Refers to a person who visits a Web site more than once. Unique Visitors are measured according to their unique IP addresses, which are like online fingerprints, and are counted only once no matter how many times they visit the site.

a unique user who accesses a Web site within a specific time period. See unique user.

Another method for measuring site popularity: counts individual users entering a site.

A unique visitor is someone with a unique address who is entering a Web site for the first time that day (or some other specified period). Thus, a visitor that returns within the same day is not counted twice. A unique visitors count tells you how many different people there are in your audience during the time period, but not how much they used the site during the period.

A unique visitor refers to a person who visits a Web site more than once within a specified period of time. This person may log multiple visits, but will show in the analytical reports as one unique visitor.

A person who visits a Web site more than once within a specified time period. Log file analysis software can distinguish between visitors who only visit the site once and unique visitors who return to the site. Unique visitors are measured according to their unique IP addresses, and are counted only once no matter how many times they visit the site. Some ISPs that use Dynamic Host Configuration Protocol may allocate different IPs for every file requested, and in this case each single IP address does not indicate a unique visitor.

A count of the number of first time visitors to a Web site. This differs from page views in that each new visitor is only counted once. A unique visitor may be interpreted strictly to be a new visitor that has never previously visited a site or may be interpreted more liberally to someone who hasn't visited within a set period of time.

A unique individual visitor to your web site, which probably the best indicator for your site traffic.

A real visitor to a website vs. a visit by a search engine robot or software written to visit certain web pages.

also known as a unique session, is the net and unduplicated reach of a website over a certain period of time. An important metric for measuring website traffic, particularly in combination with page views. For example, total page views per month divided by unique visitors per month equals page views per unique visitor per month, an indicator of website stickiness.

An instance of a unique site connecting to your server.

metric for tracking how many people have visited a website, is distinguished from hits which measure the number of times a piece of any page is served (such as an image)

The number of people who visit a web page. If one person visits the same web page 3 or 4 times, the statistics will list them as 1 unique visitor only. See Hits.

A single individual website visitor. Visitors (or users) can visit multiple pages within a site. Unique users are important because it is an indication of success of a website. If you have high visitor counts, but relatively low page per user counts, that indicates that people are not finding your site attractive enough to set and read through it. On the other hand, if you have low visitor counts and very high page per user counts, that is an indication your site is providing good information to people and you should do a better job a promotion. High page per user counts indicate good site potential, while low page per user counts indicate you need to rework the site with more content or better displays.

A unique IP address visiting a website for the first time in a specified period, usually a 24-hour period.

A real visitor to a web site. Web servers record the IP addresses of each visitor, and this is used to determine the number of real people who have visited a web site. If for example, someone visits twenty pages within a web site, the server will count only one unique visitor.

refers to when a single site connects to your server in order to view your website.

Refers to a daily unique vistor, which is a visitor that comes to your site for the first time in a day. All further visits during the day by the visitor are not considered unique.

the specific number of people who have viewed your site, not including repeat visitors.

An actual person visiting your site. And if the same IP address (computer) visits your page 30 times, it'll only be documented as one Unique Visitor, but with 30 page views (hits).

Web site traffic measurement where each person's individual IP address visiting a particular Web site is counted only once, regardless of how many times it visits that particular site in a given day.

This is a site audience measurement unit. A specific visitor, identified through his IP address, who has visited a site during a month.

A real visitor to a Website (versus a visit by a search engine robot). Web servers record the IP addresses of each visitor, and this is used to determine the number of real people who have visited a Web site. If someone visits twenty pages within your site, the server will count only one unique visitor and twenty page accesses (the page accesses are all associated with the same IP address).

A unique visitor is a statistic describing a unit of traffic to a Web site, counting each visitor only once in the time frame of the report. This statistic is relevant to site publishers and advertisers as a measure of a site's true audience size, equivalent to the term "Reach" used in other media.