Norddeutsche Automobil und Motoren GmbH was a German brand created in 1908 and was owned by the Norddeutsche Lloyd shipping company. The factory was in Bremen. Many of the products of the company and its successors were badged with the Lloyd marque.
Lloyd is a fictional character and a major antagonist in the Sony Play Station RPG, The Legend of Dragoon. He is a Wingly who wants to rebuild the world into his own "utopia," as he was told by "Emperor Diaz."