An ALT tag is an HTML specification embedded in an HTML IMAGE tag. If someone is surfing with "graphics off," the ALT tag tells their browser to show text in place of the image. For instance, maybe you've got an ALT tag in your IMAGE tag that says, "Click here to subscribe to my free newsletter!" If there's no ALT tag, guess what they'll see? A box that says … (Image). So use ALT tags ok! See Phase 6 - Optimization. This topic is discussed at our Training Center. Please email us for one month's FREE access to ecommerce-training.com.

The small text box visible when a mouse is hovered over an image in a web browser, describing what the image contains. Useful in search engine optimisation.

Refers to alternative text that displays in place of an image on a Web page. Alt text is used by text-only browsers and visually impaired users who rely on screen readers. In some browsers, this text also appears while the image is downloading, if the image link is broken, or when the pointer is placed over the image. In Dreamweaver, you can add alt text to your images by using the property inspector.

HTML tags that display alternative but equivalent texts to images.

Text that is presented when Web images are not displayed. Also Alt tags are used to identify the image.

The ‘alt' attribute is used in image tags to provide alternate text for user agents (such as browsers) that do not display images or where the user has turned images off in their browser.

are tags which appear on graphics when a mouse “hovers” over the image to identify their purpose or meaning, try it out by "hovering" over the Services button in the navigation bar above.

HTML Img tag is used to place images on your website. The ALT tag is used to describe those images, for people that can't see them. Search engine spiders also can't see the images. ALT tags should be used if you have images on your website, for people with disabilities as well as for search engines spiders. They are also considered important by the search engines.

More correctly, these are ALT "attributes" (e.g. IMG is a "tag"). This is text coded in the HTML that associates words with web graphics.

HTML script that allows alternative text when non-textual elements, typically images, are not able to be visible. Typically used to show a short description of an image when hovering the curser over it. ALT tags can improve your search engine rankings when you install keywords therefore increasing the overall keyword density. Example: img src="images/logo.jpg" ALT="Ensuring Your Online Success!" width="210" height="168" hspace="11" vspace="7" align="right"

Alternative text tags appear in place of images when the browser preferences are set for text only (image viewing option is turned off). Including them on your site enables visually impaired user reader programs (speech synthesizers) to read the alt tag aloud. On a PC, when a user mouse's over an image, the alt tag becomes visible, it appears as text. For instance, Alt tags are not generally visible on a Mac unless the images are turned off.

Used to display a short text description of an image when you hover your mouse over it. The ALT description is also displayed in place of the image if the user is browsing with image display turned off. Image ALT tags are useful to your page's visitors. Equally as important, they can help with your search engine rankings by increasing the keyword density (if you use your keywords in your ALT tags). Example: img src="blue-widget.jpg" width="156" height="175" ALT="Photo of blue widget"

HTML tags describing an image. They appear when the mouse is rolled over the image on a web page. Search engines can look for keyword phrases within ALT tags.

Alternative labels or "tags" for images on your Web site. They are really helpful when images are slow to load, so that you can tell what's there before it appears

These are HTML tags that determine the text that pops up when you scroll your mouse over an image. It is handy for people who view pages as Text-Only, so they see descriptions of the images they are not seeing.

Some extra code, inserted into the language used to build webpages, that applies a label to images used on the page. These labels then appear when the mouse curser is placed over the image or when the page is read out by a screen reader (a device used by people with visual impairment).

The HTML tags describing an image that appears when the mouse is rolled over the image on a Web page. Helpful for people who view pages in text-only mode. Some search engines look for keywords in ALT tags.