Definitions for "Cost-Per-Click"
Paying per user click for ads on a web page. Cost-per-click (CPC) advertising is where you pay for ads that are shown on a web page every time the ad is clicked. A good example of this is Google's Adwords.
is one of the online payment models by which an advertiser pays for each click through made on their advertisement.
The cost of advertising divided by the number of clicks.