A static web page that is designed, coded, and written primarily for a target audience but formatted for optimal search engine and directory positioning.
A static web page that contains quality content about a specific topic. The page is written for a site's target audience but formatted for easy search engine spidering. Also known as a focus page or a content page.
A document issued by an insurance company on a new policy which contains specific information identifying the insured and the coverage afforded. Also known as the Declaration page.