Software and systems that support sales staff lead generation, contact, scheduling, performance tracking and other functions. SFA functions are normally integrated with base systems that provide order, product, inventory status and other information and may be included as part of a larger customer relationship management (CRM) system.
Software to support sales reps. The software gives sales representitives access to contact details, appointments, sales opportunities, customer purchase history, order management etc. It is likely to be integrated with Customer Relationship Management systems and Opportunity Management Systems.
A generic term for software applications designed specifically for sales tasks.
Software used in all areas of the sales function to facilitate the sales and marketing process, typically including contact management, fulfillment and forecasting capabilities.
SFA software enables sales people on the road to use their notebook computers to log remotely to a central database. The database contains all information and resources of its sales team, so everyone is better informed.
Sales Force Automation enables Sales teams to capture and maintain lead and other contact information in one data base, conduct team selling, view pipeline reports, and other tasks. It is the process that supports sales representatives by providing access to contact details, appointments, sales opportunities, customer purchase history, order management, and much more. Many times, this is the primary objective of most companies implementing a CRM solution.
Automating the business processes involved in sales such as contact management, information delivery, and proposal configuration. Note: in 1998, the industry Sales Force Automation Association renamed itself CRMA: Customer Relationship Management Association. This reflects a trend thatâ€(tm)s important to the VDP industry: marketers are increasingly recognizing the importance of managing the entire customer relationship over a lifetime, not just through a single sales process, and CRM requires frequent communication, which often uses VDP.
Assists companies in the sale process, including maintaining and discovering leads, managing contacts and other sales-force activities.