Encompasses three different Nordic styles--country, Gustavian and Scandinavian modern. Each holds true to a light and fresh color palette and an abundance of wood pieces meant to counteract the region's dark, cold winters. Distinguishing characteristics of the country style include bare or painted wide-plank, wood floors, furniture made of birch or pine and fabrics that feature minimal patterns in white-washed hues. The Gustavian look is a combination of the country pieces with a brighter color palette and elegant accessories, like crystal chandeliers and furnishings with graceful curves. Scandinavian modern evolved with the modern movement in the 1930s. It features the same blond wood furniture but with an emphasis on line, shape and form. The look is punctuated with bursts of color in small doses, like area rugs or artwork.
At the 1930 Stockholm Exhibition and the 1939 World's Fair in New York, the larger world was first exposed to the simple, clean, and lightweight forms of Scandinavian furniture. Quality craft combined with mass production where appropriate are hallmarks of the style. Bent plywood is a commonly used material.