Definitions for "Brand name"
the trademark name for a drug or drug combination designated by its manufacturer.
a word, letter, number, or groups thereof, that can be spoken; i.e., the portion of a brand that can be spoken. Exclusive use by the owner is guaranteed only if it is registered as a trademark.
The specific, registered name given by a manufacturer to a pesticide product; same as trade name or proprietary name.
a massive investment, and easily subverted
Keywords:  marketing, term
a marketing term
Keywords:  see