A product label or brand owned by a wholesaler or a retailer (i.e., a supermarket item bearing a store label with an item's name) for a line or variety of items for exclusive distribution, usually priced lower than manufactured brands to appeal to bargain conscious customers. (see Own Brand)
A wholesaler's or retailer's label bearing its brand name; Prize Reward given to winner in a contest, sweepstakes or chance promotion; also sometimes refers to salesmen's incentive award, and official state lottery awards.
Paper made by a paper mill to be sold under a customer's brand name rather than the mill's. The paper may be the same as one sold under the mill brand name, or the private label customer may require unique specifications for its paper. Examples include copy paper that carries the Xerox label, made at several different mills, and office papers that carry the Hewlett-Packard label. The private label customer does not own or operate the paper mill, only contracts with it for paper marketed under the customer's label.
Merchandising hosiery products under the name of a retail operation, as opposed to manufacturer's brand names. Private label programs, sometimes called private brands, can include all varieties of men's or women's pantyhose, stockings, or socks.
A full solution including branded DNS, to run your own Internet Service Provider. Very popular with resellers who want to be their own solutions provider, but who do not want the problems of handling the technological aspect or hiring the manpower to run it.
Goods manufactured by one company but sold under another company's brand name. Private label goods can be found in many industries including clothing, food, cosmetics, and industrial and pharmaceutical companies. See also OEM.
Private label products or services are typically those manufactured or provided by one company for offer under another company's brand. Private label goods and services are available in a wide range of industries from food to cosmetics to web hosting. They are often positioned as lower cost alternatives to regional, national or international brands, although recently some private label brands have been positioned as "premium" brands to compete with existing "name" brands.
The term used to describe a mortgage security whose issuer is an entity other than a U.S. government agency or U.S. government-sponsored enterprise. Such issuers may be subsidiaries of investment banks, financial institutions, or homebuilders.
Distribution strategy which is conducted with an own code, e.g. Lufthansa with "LH". Hotel chains often use this term in connection with an own chain code for marketing and distribution in the GDSs. Call centers are also often used.