A person or entity that acts as agent for the issu... Add a comment
a company that specializes in finding institutional investors that are willing and able to invest in a private equity fund. Sometimes a private equity fund will hire a placement agent so the fund partners can focus on making and managing investments in companies rather than on raising capital.
A company that specializes in finding institutional investors that are willing and able to invest in a private equity fund or company issuing securities. Sometimes the "issuer" will hire a placement agent so the fund partners can focus on management issues rather than on raising capital. In the U.S. , these companies are regulated by the NASD and SEC.
A person or entity that acts as agent for the issuer in privately placing securities, typically a broker-dealer.
The broker-dealer who places securities in a private placement by arranging for the direct sale of a security to the purchaser. Unlike an underwriter, the placement agent does not purchase and then resell a security.
An outside firm hired by a general partner to market its fund to institutional investors. The general partner typically pays a two percent fee of the capital raised from new sources by the placement agent.
A financial intermediary hired by private equity organisations to facilitate the raising of new funds.