Distribution of a magazine or other publication to people, households or organizations that have paid a subscription fee. While the content of the publication tends to attract an audience with some common characteristics, the publication does not restrict readership based on those characteristics (see Controlled Circulation). Contributed by: MarcommWise Staff

The distribution of publications to individuals or companies that have paid subscriptions or purchased the magazine or newspaper on the newstand.

Those individuals on a list who have paid to receive the publication. Compare to controlled circulation.

Distribution of a publication to individuals or organizations that have paid for a subscription.

Magazine copies that have been paid for by an audit bureau-approved source, including subscription and newsstand sales.