The option giving consumer complete control over the collection and dissemination of his/her personal information. A site that provides this option is stating that it will not gather or track Personally Identifiable Information about consumer unless consumer knowingly provides such information and consents to the collection and use of such information. The company must have consumer's permission prior to collecting or using the information.
To give permissions to a company to send you promotional emails or an E-Zine This process is usually performed from a website.
Opt In is the action a person takes when he or she actively agrees, by email or other means, to receive communications. (Also see Double Opt In)
An option giving you the ability to agree to the collection and dissemination of your personally identifiable information. A site that provides this option is stating that it will not gather or track personally identifiable information about you unless you knowingly provide such information and consent to such activities.
To agree to receive promotional e-mails when registering on a particular website from the site owner and other companies to whom he or she may rent your e-mail address to.
To explicitly consent to participate. Typically used in marketing programs and offerings, whereby an action (such as the use of personal information beyond the original, primary purpose for which it was collected) is not undertaken unless an individual explicitly consents.
Pursuant to procedural rules governing collective actions, persons who are members of a group alleged to have been harmed by a party's wrongdoing may be given notice of the lawsuit and the opportunity to participate in the lawsuit by returning a consent form. The failure to opt-in by a court-established deadline may exclude the members of the group from later receiving the benefits of any settlement or judgment. The participation requirements of “opt-in” plaintiffs are typically less burdensome than for class representatives.
In HIV testing, a procedure whereby an individual is counseled about HIV and is given the option of accepting or rejecting an HIV test. They "opt in" when they agree to have the tested done.