The number of times a banner ad is actually loaded.
Number of times an ad banner is downloaded and presumably seen by visitors.
When a visitor pulls an advertisement's image from the server, it is assumed they saw it and have the opportunity to visit the advertiser's website by clicking on the link. One person looking at one ad.
Ad views are usually referred to as impressions. It is the total number of times an advertised text or banner ad is shown on a website. While analytical tracking software can display if the ad was available to a user to see, it can't guarantee that the user noticed the ad.
Also known as impressions. The number of times an ad is viewed by a browser. If an ad is blocked by a firewall or web filter and not seen by the consumer, but the browser attempted to attain the information, often the ad is considered viewed even though it was not.
A visitor seeing an ad. If the same ad appears on multiple pages simultaneously, this statistic may understate the number of ad impressions, due to browser caching. An ad impression is not to be confused with a page view since several ads may reside on one page.
Display of an advertisement on the HTML page a user is viewing.
This is the number of times an ad banner is loaded onto a page and (possibly) seen by the visitor.
The number of times a display ad appears on a page an Internet user is viewing.
The number of times a specific ad has been displayed. Many ad networks sell advertising using a CPM model, in which ads are purchased and web publishers reimbursed at a fixed rate per thousand impressions.
Refers to the number of times your text or banner ad is shown. For example, each time your text or banner ad is shown, it is considered one impression.