A product and process design methodology that includes simultaneous participation by engineering, operations, accounting, planning, customers, vendors and other functions. The goal is to reduce engineering design/introduction lead time and reduce or eliminate later changes and quality problems by involving cross-functional teams at the outset.
A means of reducing product development time and cost by managing development processes so they can be implemented simultaneously rather than sequentially.
The practice of designing a product (or service), its production process, and its delivery mechanism simultaneously. The process requires considerable up-front planning as well as the dedication of resources early in the development cycle. The pay off comes in the form of shorter development time from concept to market, higher product quality, lower overall development cost and lower product or service cost.