The ratio of profits from a strategy divided by the capital employed in that strategy, it is important to define clearly the elements in the equation, e.g. whether the profits are calculated before or after tax and before or after interest payments. This is often called the Return on capital employed, shortened to ROCE.
The relative profit performance of a business, enterprise or other operating unit. Profitability comparisons often occur over time, across peer groups, relative to projections, and relative to norms or standards.
The ability of a company to provide investors with a particular rate of return on their investment.