A Paid listing is provided by Search Engines for greater online visibility. These Paid listings are normally shown on the top or right hand side margin, within the Search Engine results.
Text links appear at the top or side of search results for specific keywords. Payment is based on user clicks on the text link.
Contrast to natural listings. An item appearing on a search page which has paid for its position on the results page. A heading will usually indicate which listings are paid and which are natural listings.