abbreviation for retinopathy of prematurity.

Retinopathy of Prematurity. Destructive retinal changes that sometimes develop after prolonged life-sustaining oxygen therapy is given to a premature infant. These changes can result in a minimal loss of vision to a total loss of vision in one or both eyes.

Retinopathy of prematurity. ROP, an abnormal growth of blood vessels in the eye, occurs only in preterm babies exposed to high oxygen concentrations. It can lead to bleeding and the formation of scars that can damage the eye's retina (the lining at the rear of the eye that relays messages to the brain). This can result in vision loss. An ophthalmologist (eye doctor) will examine the baby's eyes for signs of ROP. Most mild cases heal without treatment, with little or no vision loss. In more severe cases, the ophthalmologist may perform a procedure called cryotherapy, which helps protect the retina.

Very common eye disease of premature babies. New, abnormal blood vessels grow near the retina and temporarily or permanently damage it.

Retinopathy of Premturity. An eye disorder affecting premature infants. This disorder was called Retrolental Fibroplasia in the past. ROP affects immature blood vessels of the retina. It occurs weeks after birth. Once development of blood vessels is complete, a child is no longer a candidate for this disorder.

Retinopathy of prematurity. An eye disease found primarily in premature infants.

Retinopathy of Prematurity. A disease of the eye that some premature babies develop.

Acronym for retinopathy of prematurity.

(see Retinopathy of Prematurity) RSV (see Respiratory Syncytial Virus)

retinopathy of prematurity. a disorder of the blood vessels of the retina (the light sensitive part of the eye) that is common in premature babies.

Retinopathy of prematurity. retinal damage that usually had little effect on vision occurring in babies born prematurely.

A two-color card that can run any second color for cost effectiveness.

Run of Paper. A term used in newspaper advertising to indicate that the positioning of an ad is at the option of the publisher.

Run of Paper (run of press); Non-classified / See also: Display.

Run of Paper. Any location in a publication, in contrast to preferred position.

When a direct response advertisement in a newspaper does not have a specified section and can be placed anywhere.

Run of paper or run of press. Denotes advertising that appears within the newspaper itself (as opposed to inserts).

run-of-paper, a term used to describe display advertising placed throughout the paper, as opposed to classified ads which appear in categorised sections, usually in the middle or back of a newspaper coop also called an exclusive, a story obtained by a newspaper to the exclusion of its competitors

Return of promotion. By dividing the profit per response (PPR) by the total amount of all the money at risk (cost of goods, shipping and handling, postage, advertising costs, etc.), equals the return on promotion (ROP).

Run of Press – Denotes advertising that appears within the newspaper itself (as opposed to inserts). Usually refers to retail (non-classified) advertising.

A brokerage firm employee who supervises registered representatives regarding their client's options account activities and their solicitation of new options clients. See: Broker; Options; Registered Representative