Definitions for "Gimmick"
a wrestler's, or a group of wrestlers', story or theme that can be summed up in a sentence
Any special feature that is used as a theme of a toy line or to draw attention.
an individual wrestler's persona, such as Mick Foley's gimmicks, Mankind and Cactus Jack. Also refers to a prop that may be part of a persona, such as Mankind's killer sock puppet, "Mr. Socko."
Keywords:  magician, magic, prop, trick, hidden
In "conjuring" or stage magic, any small concealed apparatus that is used to produce a seemingly 'magical' effect. The term may also be applied to devices employed by fraudulent mediums to deceive others by producing allegedly 'paranormal' results.
An object that appears natural but has been altered to create a magical effect. Can also be an object that’s never seen by the audience that creates the magical effect.
A secret piece of equiptment that enables the magician to perform a particular trick.
Keywords:  novel, quirky, tricky, forgotten, sake
an unusual or novel tool, idea, or technique designed to capture an audience's attention in advertising or promotion.
Attention seeking device, usually dimensional, attached to a direct mail printed piece.
something whose name is either forgotten or not known
A device used in a Thematic Cryptic Crossword. Sometimes gimmicks involve unconventional clue types such as Letters Latent and Misprints. Sometimes encoding or transformation of Answers using, for example, Playfair or Substitution Ciphers.
any clever (deceptive) maneuver; "he would stoop to any device to win a point"
An Haroldic sign submitted to the Harolds by an alarmiger for the purpose of being used as an example at classes in Haroldry of what not to do.
Keywords:  gaff, see
Keywords:  exotic, hook
Same as exotic or hook-up.
Keywords:  easy, game, board, sell, way
an easy way to sell a board game